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General Tires

General Tires New Berlin, WisconsinShop For TiresBack To Tire Brands

Smart Tires for Smart Drivers

Wisconsin Muffler Tire & Auto carries a selection of General tires for customers in New Berlin, WI, Racine, WI, Milwaukee, WI, and surrounding areas. We are committed to locating the right set of tires to match the individual driving needs of every customer.

General: Anywhere is Possible

The General Tire and Rubber Company was founded in 1915 by William O’Neil and Winfred E. Fouse in Akron, Ohio, the rubber capital of the world. General Tire entered a booming market with over 300 competitors, so O’Neil and Fouse bypassed the original equipment (OE) market and moved straight on to focus on producing a quality replacement tire.

An early tire that General Tire released was the General Balloon Jumbo, a pneumatic truck tire that required only 12 pounds of air pressure. In 1955, General Tire entered the passenger car OE tire market as the tire supplier for General Motors.

Types of General Tires:

  • Passenger Car Tires
  • Performance Tires
  • SUV/Crossover Tires
  • Minivan Tires
  • Light Truck Tires
  • Summer Tires
  • Winter Tires
  • Commercial Tires

Shop our online tire catalog to browse our selection of General tires.

General Tire is Synonymous with Durability and Performance

The General Tire and Rubber Company underwent a name change to GenCorp, Inc. in 1984, then soon sold to Continental AG of Hanover, Germany in 1987. General Tire is currently a branch of Continental Tire North America, Inc. They still are one of the leaders in the pack for marketing, production, and development of superior tires.

General Tire still continues its tradition of manufacturing a comprehensive line of quality, ultra-high performing tires.

Regardless of your driving or budget needs, our staff can help you find the perfect set of General tires. We have the right price on the right tire for every customer that walks through our door. Contact us online, or visit us today to begin your search for the right set of General tires.

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Tires New Berlin WI, Racine WI, Milwaukee WI

Wisconsin Muffler Tire & Auto

Wisconsin Muffler Tire & Auto has 4 convenient locations to serve you in South Eastern Wisconsin. Each of our locations have 6 bays or more, knowledgeable technicians and courteous staff. We also offer comfortable seating and coffee while you wait for your vehicle at our Racine, New Berlin, or Milwaukee auto repair and tire shops. Visit us for the best deals on tires in the greater Milwaukee area or honest and affordable auto repair. We're proud to be one of the top providers of automotive services in the area. From oil changes to complex repairs, we'll take care of you.  We're the boys that fix the noise!